about us
WE drIve Growth
Helping brands connect with today's America
Creatively Driven and attuned Marketing in service to growth
Today, a brand’s growth depends on its ability to stay in-step with a market shapeshifting at the speed of culture, and that’s mighty fast. Gallegos United was purpose-built with the sensibilities and capabilities to deliver unique real-time creative solutions in the name of growth.
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in the news
*NOTICE — THIS MODULE WILL LOOK INCORRECT IN THE DESIGNER VIEW, BUT WILL APPEAR ON LIVE SITE CORRECTLY*
Gallegos United Welcomes Industry Veteran Fragata
Fragata steps into this newly created role to spearhead the agency’s entire Comcast business portfolio, encompassing the Xfinity and NOW brands.
‘Got Milk?’ Celebrates In-Person Connections Over Virtual Life in ‘Real Is Back’ Campaign
California Milk Processing Board tells the story of a young man who feels lonely on his birthday.
DoorDash Tries To Hire More Spanish-Speaking Drivers With New Campaign
Platform found that demographic is underrepresented in its gig workforce.
Creativity Top 5: Got Milk Spot Memorably Reminds Consumers Which Beverage Was There First
GALLEGOS United used AI to bring a host of imagined milk substitutes to life—poking fun at rivals in a visually rich way.
GALLEGOS United Strengthens Senior Leadership Team
GALLEGOS United Bolsters Senior Leadership Team with Newly Appointed Managing Director, Head of Account Management and Head of Strategy.
GALLEGOS United Shortlisted for Adweek Multicultural Agency of the Year
With DoorDash, got milk? and more, GALLEGOS United has been shortlisted for Adweek Multicultural Agency of the Year.
DoorDash Launches “Antojo”, Its First-Ever Hispanic Marketing Campaign
GALLEGOS United and DoorDash launches it's first-ever Hispanic Marketing Campaign winning ANA's Multicultural Excellence Award.
GALLEGOS United Appoints Pepe Aguilar as Executive Creative Director
With nearly 30 years of experience, the advertising industry veteran will lead creative at the Bi-Coastal Agency.
DoorDash Launches Bilingual Multi-Platform to Reach Latinx Communities
A product of a brand new partnership between the brand and GALLEGOS United, “Antojo” blends creative work and community-building tools meant to help Latinx restaurateurs
Muse by Clio: The Year in Creativity, 2021
100 Takes on The Best & Brightest Ideas, Read our CEO's Take
Twitter Shares Examples of Top Agency-Originated Ad Campaigns from 2021
Twitter highlights the Got milk? Campaign for National Milk Day, created with ad agency GALLEGOS United.
CANVAS United Hires Mark Lainas as President and Chief Innovation Officer
Digital agency CANVAS United, a part of the larger UNITED COLLECTIVE, has brought a veteran of innovation to the team in new President and Chief Innovation Officer, Mark Lainas.
Hispanic in Advertising: United Collective’s John Gallegos
Campaign US is spotlighting Hispanic executives in media, marketing and advertising in honor of Hispanic Heritage Month.
Advertising to the U.S. Latinx Community: What's Working and What Still Needs Work
AdAge spoke to 8 prestigious multicultural agencies, including our CEO John Gallegos, about the ever-changing landscape of Hispanic advertising and the importance of adapting.
United Collective CEO on Engaging Hispanic Americans With Advertising
In honor of HHM, Cheddar invites John Gallegos to talk about his experience as a Latino business leader in advertising, where he discusses the need to do better targeting multicultural audiences.
'The Office' Star Brian Baumgartner Joins the Creators of 'got milk?' In Parody News Ad Campaign
The California Milk Processor Board Pushes the Buttons of Doubt Among Californians Via "Never Doubt What You Love"
Campaign Chemistry: John Gallegos
Our CEO discusses being an entrepreneur and a few observations of the industry.
Comcast XFINITY highlights 200-percenters in new campaign
Comcast XFINITY’s new campaign, “The X Factor,” is an appeal to the 200-percenters: the segment of the Hispanic population that identifies as bicultural — 100% American and 100% Hispanic.
New Media Agency Is designed to specifically reach diverse audiences
United-X launches with California Milk Processor Board as an inaugural client
Cacique seeks to be in all American kitchens with help from Gallegos United
In a reverse play, the agency will bring "niche" Cacique to the broader U.S. market
The Secret of Success is Hidden In Your Mindset, Building a Creative Empire
John Gallegos is founder and chief executive of United Collective, a group of creative agencies built to capture the eyeballs, hearts and wallets of diverse communities across America
Bones Love Milk Shredquarters Kick-Off Event
An immersive, indoor skatepark experience is unveiled as part of a week-long program hosted by the California Milk Processor Board dedicated to celebrating skate and California street culture
GALLEGOS United Celebrates Paradise Herbs®, The California Department of Public Health And SiteOne Landscape Supply® Client Wins
GALLEGOS United expands its client portfolio with three new brands across nutrition, public health and consumer industries.
Cacique® Names GALLEGOS United Creative Agency Of Record
Cacique® Inc. announced today it has named award-winning agency GALLEGOS United as its agency of record (AOR) for advertising.
CMPB (got milk?) Shifts Entire Advertising Portfolio to GALLEGOS United
The California Milk Processor Board (CMPB), creators of the iconic got milk? campaign, has announced that they are consolidating advertising efforts to a single agency - GALLEGOS United.